"A Date with China" International Media Tour 2024 invites media correspondents and internet influencers to explore the provinces of Fujian and Shandong.
May 15-21 – Quanzhou and Zhangzhou in Fujian
June 1-7 – Qingdao, Jining, and Weihai in Shandong
Danish content creator Julie Odsgaard Laursen and British content creator Luke Johnston immersed themselves in the enchanting realm of motion capture technology at the China Movie Metropolis in Qingdao, East China's Shandong province, on Tuesday. Join them as they explore the innovation at the core of modern filmmaking.
Embarking on a cultural voyage in Qingdao, the A Date with China international media tour members immersed themselves in the essence of Qingdao's intangible heritages, from calligraphy and tea ceremonies to guqin (a traditional seven-stringed zither) and seal carving.
Spanish reporter Guillaume Benavides Moine found himself touched by the art of calligraphy, emphasizing the significance of understanding such cultural treasures to truly learn about China.
A group of foreign correspondents and social media influencers based in China visited Qufu, a county-level city of Jining in East China's Shandong province, from Sunday to Monday, to explore and discover the fascinating aspects of the birthplace of the renowned ancient Chinese philosopher, Confucius.
The media guests were offered an opportunity to engage in a slew of hands-on activities featuring intangible cultural heritage of the region, providing them with a deeper understanding of the local customs and craftsmanship associated with the legacy of Confucius.
These activities included learning the art of making Kong Family pastries, experiencing the traditional Kong Family Mansion shadow puppetry, practicing the technique of stone rubbing, and making thread-bound books.
A group of China-based foreign correspondents and social media influencers paid a visit to the headquarters of Haier Group in Qingdao, East China's Shandong province, on Monday.
The visit was part of the "A Date with China 2024: Meet Shandong" international media tour.
They first visited the Haier's predecessor - the Qingdao Refrigerator Factory. Since it was established in 1984, Haier Group has established 10 major research and development centers, 71 research institutes, 35 industrial parks, 143 manufacturing centers, and a sales network of 230,000 worldwide.
In 2017, Haier Group launched the Haier COSMO Plat, one of the first smart manufacturing demonstration platforms in China, which has driven industrial manufacturing towards more intelligent and efficient large-scale personalized customization.
The platform allows customers who order Haier-branded air conditioners to design products themselves. With buyers' permission, the platform can also monitor the operation of air conditioners, give energy saving tips and identify faults.
The platform has connected 900,000 enterprises, covered 15 industries, and served 160,000 companies. By 2023, it had benefited 5,000 companies in Qingdao, generating an additional output value of 35 billion yuan ($4.83 billion).
To date, the Haier COSMOPlat has empowered manufacturing enterprises in several cities in Shandong, including Jinan, Zibo, and Dongying. The industrial powerhouse is accelerating its transition from "Made in China" to "Intelligent Manufacturing in China".
The Confucius Temple in Qufu, East China's Shandong province, played host to a group of international journalists and influencers on Monday as part of the "A Date with China 2024 – Meet Shandong" international media tour. The group had the opportunity to delve into the rich history and cultural significance of this ancient seat of learning.
Their visit began with the captivating gate opening performance, followed by witnessing the solemn Confucius memorial ceremony and learning to perform the yiwu, a dance form used in sacrificial rites in ancient China.
Confucius (551-479 BC) was the first Chinese person to set up private schools and enroll students from all walks of life. His disciples collected many of his sayings and quotations and compiled them into a book known in English as the Analects, which continues to have deep influence over Chinese culture and society.
Every September 28 marks the grand sacrificial rite, a celebration of the birthday of Confucius, at the Confucius Temple in Qufu, his hometown. In 2006, the Sacrificial Rite in the Confucius Temple was recognized as a national-level intangible cultural heritage.
A group of China-based foreign correspondents and social media influencers visited the Confucius Museum on Sunday in Qufu of Jining city, East China's Shandong province.
The visit was part of the "A Date with China 2024: Meet Shandong" international media tour, co-hosted by the Information Office of Shandong Provincial People's Government and China Daily Website.
At the museum, located in the birthplace of Confucius, guests learned about the life and teachings of the renowned Chinese philosopher. They explored the chaotic Spring and Autumn Period (770-476 BC) during which Confucius lived, his profound influence on Chinese civilization and how his teachings have impacted the world.
Guests also enjoyed the performance of yayue, literally "elegant music", which is Chinese court music that first developed in the Western Zhou Dynasty (1046-771 BC). Based on Shi Jing (The Book of Songs) and performed with ancient Chinese instruments such as zhong (bells), qing (chime stones) and guqin (Chinese zither), yayue is an essential part of Confucianism.
"Everyone in the West knows Confucius as an ancient philosopher but I am not very sure how much they do know about him. All we know is that he was an ancient philosopher," said Nick Ive, a British editor with China Daily.
Ive said the museum tour enabled him to learn more about the sage's teachings, philosophy and unique outlook on life. "This trip got me very interested and I will certainly read more about Confucius," he said. "When someone is that revered, not just in China but particularly in China, there is a reason for that and so I want to look into that a bit more."
Running through June 7, the media tour will take guests to Jining, Weihai and Qingdao, exploring Shandong's rich cultural and historical heritage, high-technology industries, and efforts in conserving and utilizing marine resources.
Members of the A Date with China international media tour visited the Tsingtao Beer Museum in Qingdao, East China's Shandong province on Monday, getting a closer look at the history and current development of Tsingtao Brewery Co Ltd.
Tsingtao Brewery, founded in August 1903 in Qingdao as the Germania-Brauerei Tsingtao Co Ltd by German and British merchants, has become the fifth-largest beer producer in the world with products exporting to more than 120 countries.
By the end of 2023, Tsingtao Brewery had built more than 60 breweries in 20 provinces, municipalities and autonomous regions across China, leading the domestic beer industry in terms of both company scale and market share.
In 2023, the company realized a total sales volume of 8.01 million kiloliters with a record-high income of 33.94 billion yuan ($4.69 billion), up 5.5 percent year-on-year.
As one of the earliest breweries in China, Tsingtao Brewery was an official sponsor for the 2008 Beijing Olympics and the 2022 Beijing Winter Olympics and is now among the world's top 500 brands.
French influencer Jeremy Grinan stood before the 108-year-old UNESCO World Heritage Tulou in East China's Fujian province, embarking not on a mere visit, but an apprenticeship with Chen Jingying, a Tulou homestay proprietor.
Immersed in the UNESCO World Heritage site, renowned for its fortress-like structures capable of accommodating numerous families, Jeremy learned a lot about the unique lifestyle of Tulou from Chen.
Click the video to uncover his journey.
Zhangzhou city in East China's Fujian province boasts an inclusive maritime culture and a deeply rooted Hakka culture. The beauty of its mountains and seas intertwines with its millennia-old civilization.
Members of the 2024 A Date with China international media tour visited Zhangzhou from May 19 to 21, exploring its ecological and cultural beauty.
The timeless charm of a 1,300-year-old ancient town
The Zhangzhou Ancient City, with a history spanning more than 1,300 years, is an important birthplace of the Hakka culture - rooted in migrants in southern China who originated from lands adjacent to the Yellow River. It's also a vital stop on the Maritime Silk Road.
The commercial prosperity of the Tang (618-907), Song (960-1279), Ming (1368-1644) and Qing (1644-1911) dynasties merged here, leaving a legacy of historical affluence.
A visit to the historic city would not be complete without experiencing its renowned glove puppet shows, which have a history of more than 1,000 years. Members of the 2024 A Date with China tour watched the puppetry performance, Daming Prefecture, on May 19, which featured traditional stunts such as acrobatics, lion dancing and martial arts.
After the show, French freelance photographer Jeremy Walter Grinan said: "The story is easy to understand. After a minute or two, you'll find yourself laughing unconsciously. There are no (digital) special effects and no modern technology, yet it's still very entertaining. Perhaps it's been so enjoyable for over a thousand years."
Moreover, Zhangzhou Ancient City hosts a wide array of intangible cultural heritage, including puppet head carving, woodblock New Year prints and paper-cutting. The old town also contains a wealth of historical and cultural landmarks. Among them are three nationally protected sites: the Grand Hall of Confucius Temple, the Stone Archway of the Ming Dynasty and the Zhangzhou Lin Family Ancestral Hall.
Tulou, ancient wisdom preserved in earthen architecture
The Fujian tulou, or earthen buildings, are variously-sized circular and rectangular buildings mostly set among rice, tea and tobacco fields, and some can house up to 800 people.
Several stories high, the multifamily communal living structures were first designed for defense purposes. In 2008, the buildings became well-known after 46 of them, constructed between the 15th and 20th centuries, were inscribed on UNESCO's World Heritage List as a unique residential architecture of Fujian province.
As the saying goes: "People who haven't seen the Tianluokeng tulou cluster haven't seen the real tulou." Lying halfway up the mountains of Nanjing county, the Tianluokeng cluster is the most iconic of the Fujian tulou. It's among the UNESCO-listed ones, alongside the Hekeng tulou cluster, Huaiyuanlou and Heguilou - the largest rectangular one, with five stories built on the soft swamp.
Nanjing county is home to more than 15,000 tulou, making it a must-visit for travelers in Fujian. Statistics show that Nanjing's tulou scenic area received more than 3.7 million visitors in 2023, generating tourism revenue of 2.6 billion yuan ($358 million).
In addition to sightseeing, visitors can also experience intangible cultural heritage performances in Nanjing such as puppet shows inside tulou, offering deeper insights into the local culture.
Reflecting on his visit to Nanjing, Jeremy Grinan said: "Tulou was super nice. The people I met there were super welcoming."
"During our visit, it was raining, adding to the sense of calm and serenity. You could see the clouds hanging between the mountains and enjoy local tea while listening to the rain falling on the wooden walls," Grinan added. "It felt like stepping into an old kung fu movie."
The Nanjing county government has considered heritage preservation and tourism development equally important. Many structures of the earthen buildings, due to their age, face issues such as wall erosion and surface damage. Official data shows that Nanjing has invested 8 million yuan in recent years in the restoration of tulou buildings, including repairing roof leaks and cleaning drainage systems.
Dongshan, a treasure trove of sea culture
Located in Zhangzhou city, Dongshan is the sixth largest island county in China. Its azure skies, blue water, majestic bays, white sands, lush forests and scattered islands form a picturesque landscape.
Famous tourist destinations in Dongshan include the iconic Wind-moving Stone, the Nanmen Bay and the Guandi Temple which worships Guan Yu, an ancient general from the late Eastern Han Dynasty (25-220) known for his courage and faith. The worship of Guan Yu is still prevalent throughout China today.
Recalling her visit to Dongshan, Tunisian journalist Derouiche Asma said: "I like it so much. It reminds me of my hometown, with blue beaches, bird songs and vast blue skies. It took me back to the times with my family on vacation."
"The island is shaped like a butterfly," she added.
Derouiche Asma from Tunisia had a chance to learn from a local master of tradtional puppet show during her international media tour in East China's Fujian province.
Fujian puppetry, which dates back more than 1,500 years, is listed among China's national intangible cultural heritage. Asma was amazed by the experience, saying the puppet can vividly sends message without saying a word.
Click the video to watch how she learned from the local master.
For French photographer Jeremy Walter Grinan, the trip to Zhangzhou city in East China's Fujian province offered a serene escape from urban life.
During his recent visit to Zhangzhou as part of the 2024 A Date with China international media tour, Grinan captured the city's tranquil beauty through his lens.
Zhangzhou, a city nestled between mountains and seas, is a vital stop on the Maritime Silk Road and an important birthplace of the Hakka culture – rooted in migrants who originated from lands adjacent to the Yellow River. The city is also home to the UNESCO World Heritage Site of tulou, the unique earthen buildings.
"Tulou was super nice. The people I met there were super welcoming while we were filming," said Grinan.
"During our visit, it was raining, adding to the sense of calm and serenity. You could see the clouds hanging between the mountains and enjoy local tea while listening to the rain falling on the wooden walls," Grinan added. "It felt like stepping into an old kung fu movie."
Automation, artificial intelligence and 5G technology have been widely used in sportswear making in Jinjiang in East China's Quanzhou city, Fujian province, to increase production capacity and market competitiveness.
Kelme Sports Products Co, Ltd (China), an industry pioneer, has accelerated its technological renovation in recent years. According to Ke Yongxiang, president of Kelme (China), through digital transformation, the company's operating costs have dropped by 15 percent and operational efficiency has improved by nearly 20 percent.
Via technologies including cloud big data, AI and 5G, Kelme has digitized the process of each piece of clothing from design and production to final sales and after-sales.
Ke also noted that AI graphic recognition technology has been commonly applied to improve the accuracy of quality inspections.
During a visit to Kelme's exhibition hall in Jinjiang on May 16, as part of the 2024 A Date with China international media tour, Tunisian journalist Derouiche Asma, said: "I think these products are of good quality, made by quality machines, and of course, by quality people who ensure the products' excellence. With reasonable prices as well, Arabic people will be happy to buy these quality products."
International journalists and social media influencers explored digitization and intelligent manufacturing in Jinjiang, East China's Fujian province, from May 16 to 17, as part of the 2024 A Date with China international media tour.
Jinjiang in Quanzhou city is a manufacturing hub for shoe making, renowned as China's "capital of shoes". Statistics show that despite significant domestic and international market challenges, Jinjiang's footwear and clothing industry thrived in 2022, with its output value exceeding 300 billion yuan ($41.4 billion) for the first time.
This thriving industrial landscape hosts famous sports brands like Anta Sports Products Ltd and Kelme (China). According to data unveiled by Anta Sports, its annual revenue rose to 62.36 billion yuan in 2023, surpassing both Nike China and Adidas China, holding the top position in China's sportswear and shoes market.
The adoption of digital technology and the construction of smart factories are prevalent among Jinjiang's companies. A visit to Anta's smart factory revealed a highly automated and intelligent shoe production process.
During the visit, Russian vlogger Viacheslav Shchekin said: "Seeing the design and production process of these products, I am even more impressed by the technological innovation of Chinese companies."
French freelance photographer Jeremy Walter Grinan noted: "If you are not familiar with this industry, you might think it's quite traditional and labor-intensive. Now, a large number of machines assist in production, greatly reducing the workload of workers."
At Anta's integrated industrial park, advanced automated logistics systems, including multilayer shuttles and robots, operate seamlessly. Goods are automatically received, stored and dispatched through conveyor systems.
"The logistics are very impressive. You can see many machines dispatching goods every second. It's very advanced and futuristic," said Grinan, highlighting the efficiency and innovation driving Jinjiang's footwear industry.
Derouiche Asma from Tunisia is currently on an international media tour in East China's Fujian province. Teaming up with a local host, she explores Yunshuiyao Ancient Town in Nanjing county to uncover the world heritage of Tulou and traditional Hakka culture.
Yunshuiyao, once known as Changjiao, received its current name inspired by the poignant Chinese film The Knot. During her visit, Asma had the unique opportunity to participate in a traditional Hakka wedding performance. Click the video to see how she tied a knot with this historic town.
Tobias Orlando Robert Symonds, a content creator from Britain and who is on an international media tour of A Date with China 2024, tells his story about what he finds out from visiting a stone workshop in Quanzhou, Fujian province.
Members of the international media tour A Date with China visited the Maritime Silk Road Horologe Museum in Zhangzhou, East China's Fujian province, on Sunday and got a closer look at the history and current development of the city's clock and watch manufacturing industry.
Zhanghzou's history of the clock and watch industry stretches back to 400 years ago, with Western clocks flowing into the city through the Maritime Silk Road and locals beginning imitation. Now, Zhangzhou has ushered in its own era of clock and watch manufacturing, with the industry becoming one of the most important sectors of Fujian province.
As the production and sales base for electronic quartz clocks in China, Zhangzhou is also the world's largest producer of quartz clocks and has established a complete industrial chain from component production to assembly. With over 200 related enterprises, the industry generates about 7 billion yuan ($968 million) in output value. Zhangzhou's global market share of quartz clock components exceeds 70 percent, with the products exported to nearly 200 countries and regions worldwide.
Hengli Electronic is one of the representative private enterprises of Zhangzhou's clock and watch manufacturing industry. According to CEO Shao Yueming, 90 percent of its products are sold overseas.
Shao said that due to the Belt and Road Initiative, the company has been able to tap into a broader world. "The orders from BRI countries and emerging overseas markets have grown rapidly and the intention for cooperation is becoming stronger than ever before," Shao said. The emerging markets under the BRI will be the fastest developing region and the ASEAN countries will be the company's most important export area, Shao noted.
With the development of smart wearable devices, Zhangzhou's clock and watch enterprises are actively transforming and upgrading, establishing smart industrial parks, and venturing into the field. "In the future, Zhangzhou's clock and watch production will also move toward the direction of smart watches," Shao said.
Mahnoor Makhdoom, a member of A Date with China media tour and a reporter from Pakistan, showed interest in the cooperation between China and the emerging markets. "The clocks and watches are exported to emerging markets, which will bring not only economic connection but also cooperation on technology," she said.
Italian vlogger Yasmin Von Roon, who is on the international media tour of A Date with China 2024 said the traditional Chinese medicine (TCM) is becoming more and more popular in Europe she herself has the experience of taking it. She said she would like to share how popular the TCM is with more of her intentional friends.
International journalists and social media influencers immersed themselves in the unique local culture of Zhangzhou Ancient City in Zhangzhou, East China's Fujian province on Sunday during the 2024 A Date with China international media tour.
The Zhangzhou Ancient City, boasting a history of more than 1,300 years, is an important birthplace of the Hakka culture - rooted in migrants in southern China who originated from lands adjacent to the Yellow River. It's also a vital stop on the Maritime Silk Road.
The commercial prosperity from the Tang (618-907), Song (960-1279), Ming (1368-1644) and Qing (1644-1911) dynasties intertwined here, leaving a legacy of historical affluence.
The old town features a wealth of historical and cultural sites, including three nationally protected ones: the Grand Hall of Confucius Temple, the Stone Archway of the Ming Dynasty and the Zhangzhou Lin Family Ancestral Hall.
Zhangzhou Ancient City also holds a rich array of intangible cultural heritage resources, including national-level heritages such as glove puppet shows, puppet head carving and woodblock New Year prints, all of which contribute to its vibrant cultural tapestry.